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Need a Job? Think Product Marketing





Today, I am doing another simultaneous post on DivorcedDadFrugalDad.com and SelfRelianceWorkshop.com, since this topic is likely of interest to the readers of both sites.

If you need a job-- think basic product marketing. What do I mean?

Think:


 

  • Packaging
  • Branding
  • Features and benefits
  • Value proposition
  • Promotion
  • Pricing




How are you packaged? In a job search, you image says quite a bit-- first impressions do matter. Dress appropriately and professionally-- people notice.

How are you branded? Will you be the costly luxury item or the useful addition that makes an impact? Do you fit the ideal the employer wants? Brand yourself as the solution to their problems.
 
What are your features and benefits? What do you offer and what can you do? Your features may be education and experience, but what probably matters most is what you can actually do and deliver.

What is your value proposition? Can you describe what they get for their investment of money in you? How much can you make or save for them and what will it cost them to buy those results?

How will you promote yourself? Resume, cover letter, advertisements?

How will you price yourself? Too low is no good, too high is no good either. Research or ask around about the going rates for your skills.


You need to sell yourself to get a job . . . do what marketers and advertisers do!

Good luck!

Thank you for visiting and come back soon for more . . . follow me on Twitter at 
DvrcdDadFrglDadSelfRelianceWSLowProfileLife, and Surfcasting2Day.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.



Related Posts:
A Taxing Recap . . .  
Frugality Posts Revisited  
Wealth Building Posts Revisited  
Spending Money Recap 

_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing.

Side Business Clinic: Starting a Vending Machine Business: Pros and Cons





In coming posts, I am going to brainstorm the pros and cons, as I see them, of starting various businesses
-- sideline or full time.  This is by no means a compete evaluation of the pros and cons, but rather a starting point for further consideration by Defensive Entrepreneurs.

I am starting with an evaluation of a vending machine business.  Many people vending machine businesses as passive income opportunities.  I don't think vending machine businesses are true passive income businesses, but here is my brainstorm evaluation:

Pros-- vending machine businesses are:

  • Your own business-- you are the boss
  • Flexible-- you can make your own schedule
  • Cash businesses
  • Low capital investments
  • Semi-passive income opportunities
  • Capable of generating high margins from high markups
  • Based upon a very simple business model
  • Not labor intensive-- need no or few employees
  • Replicatible

Cons-- vending machine businesses are:

  • Your own business-- the problems are yours
  • Schedule based-- you have to be sure the machines are full
  • Competitive-- locations are not easy to come by
  • Subject to damage, theft, and vandelism
  • Not fully passive businesses
  • Subject to rents, royalties, and profit sharing

If you are thinking about a vending business, you need to think about and secure location committments, or more expensively, buy an established business with locations already in place.

Again, this is a start-- what are your thoughts?



This post appeared on Defensive-Entrepreneurship.com, here is the link to the that post, Starting a Vending Machine Business: Pros and Cons

Thank you for visiting, come back soon for more . . . follow me on Twitter at LowProfileLifeSelfRelianceWS, and DvrcdDadFrglDad.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.

Related posts:
Manage Your Customer's Experience and Expectations
How to Brainstorm-- Seven Steps to Success
Would You Buy Your Product or Service?
Do Strive For "WOW" in Your Business?
Who's the Boss?
How to Sell an Intangible Product/Service
10 Ways to Sell Your Product/Service
Selling: Basic Appeals
Sales 101: What is a Suspect or Prospect?
Sales 101: How to Make a "Cold" Call
Sales Idea: Always Sell WIIFM
Creative Financing for Defensive Entrepreneurs
Creating and Using Side Income to Cover Your Monthly Expenses
Three Tips to Avoid Failure When Starting a Business
Nothing Worthwhile is Easy
Do You Do Business Planning?
How to Brainstorm-- Seven Steps to Success
Side Business Ideas Recap
Starting Your Business Fast and on a Shoestring


_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing.

Side Business Clinic: Want to Improve Your Cash Flow?





Offer a discount for cash or prepaid accounts.

I am a long time Defensive Entrepreneur-- I had a side line home improvement contracting business years ago.  I never had cash flow issues because I offered a cash discount and demanded deposits and milestone payments.

I did this because I wanted to:

  • Cover supplies
  • Pay workers
  • Know the job would be paid for

All as the job progressed and all without using my own capital.

If the client didn't have the money, that was a sign not to take the job to begin with.

Can you entice you clients to pay in advance?



This post appeared on Defensive-Entrepreneurship.com, here is the link to the that post, Want to Improve Your Cash Flow?

Thank you for visiting, come back soon for more . . . follow me on Twitter at LowProfileLifeSelfRelianceWS, and DvrcdDadFrglDad.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.

Related posts:
Manage Your Customer's Experience and Expectations
How to Brainstorm-- Seven Steps to Success
Would You Buy Your Product or Service?
Do Strive For "WOW" in Your Business?
Who's the Boss?
How to Sell an Intangible Product/Service
10 Ways to Sell Your Product/Service
Selling: Basic Appeals
Sales 101: What is a Suspect or Prospect?
Sales 101: How to Make a "Cold" Call
Sales Idea: Always Sell WIIFM
Creative Financing for Defensive Entrepreneurs
Creating and Using Side Income to Cover Your Monthly Expenses
Three Tips to Avoid Failure When Starting a Business
Nothing Worthwhile is Easy
Do You Do Business Planning?


_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing.

Side Business Clinic: A Review (Part 10)





Many people consider starting a business, I like side businesses. Recently, I started a new series I call Side Business Clinic. Here is a review of my posts related to this important topic:







 

 

 

More to come . . .

If you want to learn more about low profile living, visit my site--  Defensive-Entrepreneurship.com
.

Thank you for visiting the Self Reliance Workshop and come back soon for more . . . follow me on Twitter at 
SelfRelianceWSDvrcdDadFrglDad, and Surfcasting2Day.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post
.



Related Posts:

Self Reliance and the Whole You . . . 
A Horse, a Horse, My Kingdom For a Horse . . .
What Happened to Self Sufficiency? 
Relationships in the Self Reliant Lifestyle 
Become a Utilitarian Minimalist! 
Polymaths Rejoice! Self Reliance is Obtainable

_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing

Said It Before, and I will Say It Again . . .





Today, I am doing another simultaneous post on DivorcedDadFrugalDad.com and SelfRelianceWorkshop.com, since this topic is likely of interest to the readers of both sites.

Said it before, and I'll say it again . . . Think less, but better quality . . .


 

  • Less food and drink, but better food and drink (Make the steak or lobster at home)
  • Less clothing, but better quality clothing (It usually lasts longer and wears better)
  • Less stuff, but better, more useful stuff




Remember, take care of your things and they will last longer and cost you less in the long run. 

Thank you for visiting and come back soon for more . . . follow me on Twitter at 
DvrcdDadFrglDadSelfRelianceWSLowProfileLife, and Surfcasting2Day.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.



Related Posts:
A Taxing Recap . . .  
Frugality Posts Revisited  
Wealth Building Posts Revisited  
Spending Money Recap 

_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing

Easy Dressing Recipes: Reviewed





You deserve a good salad and dressing. . . 
Here is a review:






   


 


Take your pick!


Thank you for visiting, come back soon for more . . . follow me on Twitter at LowProfileLifeSelfRelianceWS, and DvrcdDadFrglDad.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.

Related posts:
Dessert Idea: Banana Cream Pie
Dessert Idea: Frosted Fresh Berries
Dessert Idea: Ice Cream Float Night
Dessert Idea: Patriotic Cake
Dessert Idea: Instant Rice Pudding

Side Business Clinic: Want to Kickstart Your Product's Sales?





Find complementary product opportunities . . .

What is a complementary product?  A product that goes with your product, but doesn't compete with your product.

Want an example?  Assume your are an artist or photographer . . . a complementary product would be frames.  A Defensive Entrepreneur would be well served to seek an alliance with a frame store.  The artist wins because more people (who are probably decorating) see their wares.  The frame store owner gets artwork to showcase their frames and therefore has increased buying incentives.

Look for win-win situations where you and your complementary product "partner" both benefit.



This post appeared on Defensive-Entrepreneurship.com, here is the link to the that post, Want to Kickstart Your Product's Sales?  .

Thank you for visiting, come back soon for more . . . follow me on Twitter at LowProfileLifeSelfRelianceWS, and DvrcdDadFrglDad.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.

Related posts:
Manage Your Customer's Experience and Expectations
How to Brainstorm-- Seven Steps to Success
Would You Buy Your Product or Service?
Do Strive For "WOW" in Your Business?
Who's the Boss?
How to Sell an Intangible Product/Service
10 Ways to Sell Your Product/Service
Selling: Basic Appeals
Sales 101: What is a Suspect or Prospect?
Sales 101: How to Make a "Cold" Call
Sales Idea: Always Sell WIIFM


_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing.

Easy Dressing Recipes: Caesar Dressing





Need a quick dressing?  Try this Caesar Dressing.
  Prep time is under five minutes.

Here's what you need:

  • 1/2 cup olive oil
  • 3 tablespoons of lemon juice
  • 1 teaspoon of worcestershire sauce
  • 1 clove of garlic, minced
  • 6 anchovies minced
  • Dash of dry mustard
  • Dash of salt
  • Dash of pepper

Here's what to do:

  • Shake and refrigerate
  • Return close to room temperature before serving

Tastes best made a day or two in advance . . .

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.

This post originally appeared on DaddyCooksQuick.com, here is the link to the original post: In a Pinch: Caesar Dressing .

Thank you for visiting, come back soon for more . . . follow me on Twitter at LowProfileLifeSelfRelianceWS, and DvrcdDadFrglDad.



Related posts:
5 Ways I Save Time in the Kitchen
Welcome to DaddyCooksQuick.com
In a Pinch . . . Cocktail Sauce
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In a Pinch: Thousand Island Dressing
In a Pinch: French Vinaigrette Dressing
In a Pinch: Italian Vinaigrette Dressing
In a Pinch . . . Russian Dressing
Ways to Jazz It Up: Salad


_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing.

Side Business Clinic: Selling the What and Selling the Who





Defensive Entrepreneurs must learn to sell their product or service. 
Being in business is good, doing business is great.  Doing business is important to entrepreneurial survival.

Selling the "what" refers to selling a product.  You need to sell, what the product:

  • Really is
  • Really does
  • Features are
  • Benefits are

Selling the "who" refers to selling a service.  You need to sell who:

  • Delivers the service
  • Services the customer

Once you have identified these selling points, be it for a product or service-- promote them to your customer.  They can help make the difference between a sale versus no sale.



This post appeared on Defensive-Entrepreneurship.com, here is the link to the that post, Selling the What and Selling the Who  .

Thank you for visiting, come back soon for more . . . follow me on Twitter at LowProfileLifeSelfRelianceWS, and DvrcdDadFrglDad.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.

Related posts:
Manage Your Customer's Experience and Expectations
How to Brainstorm-- Seven Steps to Success
Would You Buy Your Product or Service?
Do Strive For "WOW" in Your Business?
Who's the Boss?
How to Sell an Intangible Product/Service
10 Ways to Sell Your Product/Service
Selling: Basic Appeals
Sales 101: What is a Suspect or Prospect?
Sales 101: How to Make a "Cold" Call
Sales Idea: Always Sell WIIFM


_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing.

Have You Switched to Cash Yet?





Today, I am doing another simultaneous post on DivorcedDadFrugalDad.com and SelfRelianceWorkshop.com, since this topic is likely of interest to the readers of both sites.

I try to pay for everything in cash. Why? Because then I know I can afford it and I get some level of privacy in my purchases.


 

  • How many times have you ran up a credit card bill and come to regret it?
  • Ever get disturbed when asked for your phone number when making purchases?
  • Have you enjoyed the pleasure of really owning outright something you just purchased?
  • Like discounts?




Time to switch back to cash people . . . 

Thank you for visiting and come back soon for more . . . follow me on Twitter at 
DvrcdDadFrglDadSelfRelianceWSLowProfileLife, and Surfcasting2Day.

Like this post? Check out the related posts for more information.  You can also get email notification of new posts in your email by subscribing.  Your email address won't be used for any other purpose than to send you notification of a new post.



Related Posts:
A Taxing Recap . . .  
Frugality Posts Revisited  
Wealth Building Posts Revisited  
Spending Money Recap 

_______________________________________


DDFD believes that self reliance and self sufficiency are the roads to individual freedom.  He is dedicated to living a quality life through frugality, personal growth and productivity, and defensive entrepreneurship.  He also enjoys cooking from scratch and fishing